Sales & Marketing

The worst news as an immigration lawyer, and navigating a recession

Got some crappy news yesterday from our immigration firm. For the most part I like(d) being an immigration lawyer, but there’s one thing that really sucks to have to deal with. I say “like(d)” because as most of you know, I don’t spend much time practicing anymore, and instead spend my time building tech for …

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A new podcast and phases of testing software

As mentioned last week, did some thinking about what kind of content I want to keep putting out for SG this year. And I decided to try a new podcast style. For one, I’ve been hosting the SG Podcast for years – interviewing other solopreneurs to learn about their journeys and lessons learned. It’s been …

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How to crush goals and network in 2023

Big week coming up for us, as we onboard our first b2b users to our new platform on Visto this week. The goal is to finish all of our beta testing this month, and a big public launch in February. To say I’m excited would be putting it lightly, because it’s been a long time …

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I’m tired – and how to network into any company

Anyone else ready for a vacation? Yeah, me too. We’re still chugging along through our testing and trying to finish off the year strong, but also looking forward to the holidays. I’m also just tired, and ready for a break. And it’s taken me a few years to realize that’s okay. In fact, it’s normal. …

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Peak performance and how we’re getting beta testers

Today was a terribly busy day. It was very productive in some ways, yet unproductive in others. Here’s why. As you know, we’ve started to sell and beta test our new immigration technology. This means I’m spending more time on calls, doing sales, giving demos, etc. Today happened to be a packed day for calls, …

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An ass kick to create solopreneur content

Was talking to a close friend about getting started on social media as a solopreneur recently. Basically, they’re in the process of starting a business and want to get their solopreneur marketing efforts going. They’ve been following me on LinkedIn and Tiktok, and seeing some of the benefits it can bring (clients, leads, partnerships, friends, …

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Planting your way to success and sales

Happy Sunday folks, back for another solopreneur blog update. Hope your weekend was full of goodness and less snow than we got in Toronto. Today got me thinking about one of the reasons starting a solopreneur business is such a cool opportunity right now. Well, not just right now, but especially right now. Because there …

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How to tackle pricing, sales and missing a day of content

Had an interesting call today with one of our advisors about pricing. Pricing is one of those tough things to solve for in your solopreneur business because you can’t really get it perfect. Over time you can certainly work your way towards having great pricing, but how do you ever know it’s the absolute perfect …

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How to actually cold pitch on LinkedIn as a solopreneur

As you know, every once in a while I’m good for a long rant about something business related. This solopreneur blog update won’t be a rant, although I’ll link you to one at the end. This rant I’m alluding to is related to LinkedIn, because I’ve been thinking a lot about it lately, especially related …

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