Continuing on from my last solopreneur update post talking about the one and only Warren Buffett.
Who coincidentally, held the Berkshire Hathaway annual general meeting (AGM) last weekend.
I know what you might be thinking: it’s an AGM, who cares?
And it’s a good question. Because if you’ve ever been to an AGM, you probably know how freakin’ boring most are.
Not for Buffett.
In fact, his AGMs are so popular that some people buy a share in Berkshire just so they can go (their B stock currently trades a bit over $300 USD – while their A stock is a hair under $500k. Yes you read that right, $500k/share).
Anyway, their AGM is like something out of a movie, a weekend long event in Omaha including tours of some of their major investments (read: businesses) and the chance to hear Buffett speak and ask him questions.
It’s like the Woodstock of investors.
And another reason why building up your solopreneur personal brand can be a huge advantage. If you can gain a following of people who are so interested in hearing what you say that they’re willing to make trips to do it in person, you’ll punch your ticket to success.
Now ironically, Buffett never really tried to build a “following” or personal brand, at least not in the traditional sense. For him, his actions speak louder than words and he’s amassed a following of investors who can’t wait to read his yearly letter to shareholders or attend his AGM.
Mostly from investing and helping grow companies, not from posting on Instagram, although obviously times have changed a little.
But it’s one of the reasons my good friend (and email subscriber) Chris and I started our podcast, The Grind Mastermind. To share our stories along the way as we try to build our businesses.
I’m not sure if we’ll ever get anywhere near the level of Buffett, but in that sense, we’re probably far more relatable.
Chris building his copywriting/UX agency, and me working on my immigration tech company, Visto – so you get a nice combo of service business and tech company.
Anyway, episode 7 just went live – you can watch or listen to it here.
Have a great day and keep grinding.